Thursday, October 25, 2007

Around the corner from anywhere


After getting a giggle from David's post, Joker Cola on Dave's Author Blog about the guy who thought he was getting his name tattooed on his chest only to find out 26 years later that he'd been walking around with Coca-Cola emblazoned on it all along, I decided to pay a tribute to the resilience of Coke - on chests and in the ruins of Rabaul.

In 1927 Coke's slogan was "Around the corner from anywhere"

Well this is surely the place; the peeling Coke sign standing in the ruins of Rabaul.


17 comments:

david mcmahon said...

Great work, Hawkeye. Your next assignment, should you choose to accept it, is to find an orange-clad Fanta Claus!!!

Jules said...

David - am on the case as we speak - but don't hold your breath. Any sort of claus doesn't usually make it this far.

Anonymous said...

Interesting post. Coke has been around the world and found in some unusual places. They used to make excellent "pee" bottles in brothels in Japan. That was a shocker.

Tom said...

Great picture, the sign must be a collectors item now.. also a great story from David... made all the funnier by his comment above.. and Abe's just had me cracked up... I'll never drink Coke from the bottle again...LOL

Daniel J Santos said...

nice one.

quintarantino said...

That is a great sign. As for Coke, between us, sometimes, cool and fresh, aaahhhhhh....

Ann (MobayDP) said...

LOL :) I can't wait to see the orange clad Fanta Claus ;-)

Gerald (SK14) said...

great sign - we've moved on to "coke zero" these days after long preferring "pepsi" but actually I quite like "ir(o)n brew"!

Annie said...

That's a classic! Coke ought to pay you a tribute for finding and documenting that sign.

maria elisa said...

amazing

M.Benaut said...

Very refreshing. I wonder what the building used to be ?
Hopefully not Japanese brothel !
Nice one Jules.

Chuckeroon said...

1. Do you know "Iron Brew"? If not get some as soon as you can (we actually export the stuff to Russia!!!!!!)

2. Any idea on the age of the coke sign........any chance it dates from 1945???

Anonymous said...

Hi Jules,
Brings me back to the days when Ah Chun got the Coke bottling licence for Rabaul It felt like us kids had joined the real wide world of Yanky sophistication then. This must have been around 1960/1961 as mum bought me a wooden slab of those vintage glass bottles and we had it on ice for my thirteenth birthday, everyone thought she was a cool mum.
Years ago it used to be the under sea cable now it's phone lines! Poor Jules
You blogging friend Pia

CaBaCuRl said...

Clever, Jules! And they thought that cockroaches were all that could survive great cataclysmic events!

ASHE said...

The Coke picture is great, but I'm waiting for the Fanta Claus :P

I guess Coke is one of those universal products. Hundreds of years from now they'll be unearthing bottles and cans and ads and wondering what on earth all the fuss was about.

Anonymous said...

hm... Imagine a visitor to Earth seeing that upon arrival... is it a drawing of a bottle shaped building, a political painting, a religious artefact? No; only a sugary fizzy drink...
Ah well.
Great photograph, Jules.
Planet Earth Daily Photo
.

Olivier said...

cette vieille enseigne est tres belle et comme quoi la publicité ne mentait pas ;o)


This old advertising is very beautiful and like what advertising does not lied ;O)